{"id":4074,"date":"2017-09-07T13:03:24","date_gmt":"2017-09-07T13:03:24","guid":{"rendered":"https:\/\/www.revechat.com\/?p=4074"},"modified":"2025-12-29T05:41:15","modified_gmt":"2025-12-29T05:41:15","slug":"best-crm-tools-small-medium-businesses","status":"publish","type":"post","link":"https:\/\/www.revechat.com\/blog\/best-crm-tools-small-medium-businesses\/","title":{"rendered":"9 Best CRM Tools for Small and Medium Businesses 2026"},"content":{"rendered":"<p style=\"text-align: justify;\"><span style=\"font-size: 12pt;\">According to a research by Salesforce,\u00a0a CRM can help in improving a Customer Retention by as much as 27%.<\/span><\/p>\n<p style=\"text-align: justify;\"><span style=\"font-size: 12pt;\">But not every business is using CRM. Most of the small businesses still rely on keeping their customers database on excel sheets.<\/span><\/p>\n<p style=\"text-align: justify;\"><span style=\"font-size: 12pt;\">A CRM gathers information &amp; records into a single database, which can be easily accessed and managed. It gives you automated mail alerts, calendar notifications etc. to <strong>boost your productivity and performance<\/strong>.<\/span><\/p>\n<p style=\"text-align: justify;\"><span style=\"font-size: 12pt;\">The main reason behind them not keeping a CRM is that they think they are too small.<\/span><\/p>\n<p style=\"text-align: justify;\"><span style=\"font-size: 12pt;\">This is where they go <em>WRONG<\/em>, in fact small-medium businesses need CRM more than their larger competitors.<\/span><\/p>\n<p style=\"text-align: justify;\"><span style=\"font-size: 12pt;\">That\u2019s why we have hand picked a list of 9<em>\u00a0Best CRM tools for small and medium businesses<\/em>.<\/span><\/p>\n\n<h2>1. Zoho CRM<\/h2>\n<img decoding=\"async\" class=\"aligncenter wp-image-4075 size-full\" title=\"Zoho CRM Tool\" src=\"https:\/\/www.revechat.com\/wp-content\/uploads\/2017\/09\/Zoho-CRM-e1504787661891.jpg\" alt=\"Zoho CRM Tool\" width=\"600\" height=\"282\" \/>\n<p style=\"text-align: justify;\"><span style=\"font-size: 12pt;\">Zoho is one of the best\u00a0CRM tools for small and medium businesses. It is using the latest technology and when used properly is gives you invaluable information to help grow sales. It\u2019s advanced software guides you to new customers and gives you invaluable insights to promote and increase your sales.<\/span><\/p>\n<p style=\"text-align: justify;\"><strong><span style=\"text-decoration: underline; font-size: 12pt;\">Main Features<\/span><\/strong><\/p>\n\n<ul style=\"text-align: justify;\">\n \t<li><span style=\"font-size: 12pt;\">Check your mails inside CRM.<\/span><\/li>\n \t<li><span style=\"font-size: 12pt;\">Get real-time information about the customers activity.<\/span><\/li>\n \t<li><span style=\"font-size: 12pt;\">Integrate and sell through social media.<\/span><\/li>\n<\/ul>\n<p style=\"text-align: justify;\"><span style=\"font-size: 12pt;\"><span style=\"text-decoration: underline;\"><strong>Pricing<\/strong><\/span>: Starts from $15 per month, also features a <em><strong>Free plan<\/strong><\/em>.<\/span><\/p>\n\n<h2 style=\"text-align: justify;\">2. Insightly<\/h2>\n<p style=\"text-align: justify;\"><span style=\"font-size: 12pt;\">This software has also become one of my favorites and it is a nice <span style=\"font-weight: 400;\">example of CRM<\/span>. It comes with a lot of flexibility to scale up at the time of your growth, which means you can start from small and start growing along with insightly. It comes with most advanced features which any CRM in the market is providing.<\/span><\/p>\n<p style=\"text-align: justify;\"><span style=\"text-decoration: underline;\"><strong><span style=\"font-size: 12pt;\">Main Features<\/span><\/strong><\/span><\/p>\n\n<ul style=\"text-align: justify;\">\n \t<li><span style=\"font-size: 12pt;\">Managing leads, contacts, organizations, partners, vendors, and suppliers<\/span><\/li>\n \t<li><span style=\"font-size: 12pt;\">Tracking project activities and performance against milestones.<\/span><\/li>\n \t<li><span style=\"font-size: 12pt;\">Look at your business any way you want with the task dashboard, activity sets, reports, and more.<\/span><\/li>\n<\/ul>\n<p style=\"text-align: justify;\"><span style=\"font-size: 12pt;\"><span style=\"text-decoration: underline;\"><strong>Pricing<\/strong><\/span>: Starts from $15 per month, also features a <em><strong>Free plan<\/strong><\/em> for a 1 or 2-person company.<\/span><\/p>\n\n<h2>3. PipeDrive<\/h2>\n<p style=\"text-align: justify;\"><img decoding=\"async\" class=\"aligncenter wp-image-4082 size-full\" title=\"PipeDrive CRM\" src=\"https:\/\/www.revechat.com\/wp-content\/uploads\/2017\/09\/PipeDrive-e1504788183327.jpg\" alt=\"PipeDrive CRM\" width=\"600\" height=\"290\" \/><\/p>\n<p style=\"text-align: justify;\"><span style=\"font-size: 12pt;\">Pipedrive\u2019s sales management tool streamlines with your contacts and deals and organize your emails, documents, sales and more. It also helps you in panning your actions and managing referrals from people. It helps you save a lot of time, keep track of all your sales and leads.<\/span><\/p>\n<p style=\"text-align: justify;\"><span style=\"font-size: 12pt;\">With a strength of over 50,000 customers, it is the leading sales management tool for small and medium businesses.<\/span><\/p>\n<p style=\"text-align: justify;\"><span style=\"text-decoration: underline;\"><strong><span style=\"font-size: 12pt;\">Main Features<\/span><\/strong><\/span><\/p>\n\n<ul style=\"text-align: justify;\">\n \t<li><span style=\"font-size: 12pt;\">Plan your actions so that no deal falls through the cracks<\/span><\/li>\n \t<li><span style=\"font-size: 12pt;\">Track all the information about your deals like the conversations which you\u2019ve had with all the stakeholders.<\/span><\/li>\n \t<li><span style=\"font-size: 12pt;\">Representation of data in the form of visual pipeline lets you understand where all your deals are moving.<\/span><\/li>\n<\/ul>\n<span style=\"text-decoration: underline;\"><strong>Pricing<\/strong><\/span>: Starts from $12 per month.\n<h2>4. Hubspot<\/h2>\n<p style=\"text-align: justify;\"><span style=\"font-size: 12pt;\">HubSpot CRM is part of a full suite of sales productivity tools that sync up with your inbox and make every part of selling easier. Hubspot CRM makes it easier to organize, track and grow your sales pipeline.<\/span><\/p>\n<p style=\"text-align: justify;\"><span style=\"text-decoration: underline;\"><strong><span style=\"font-size: 12pt;\">Main Features<\/span><\/strong><\/span><\/p>\n\n<ul style=\"text-align: justify;\">\n \t<li><span style=\"font-size: 12pt;\">Manage your sales pipeline with total clarity<\/span><\/li>\n \t<li><span style=\"font-size: 12pt;\">Logs the sales activity automatically.<\/span><\/li>\n \t<li><span style=\"font-size: 12pt;\">Check everything about a lead in one place.<\/span><\/li>\n<\/ul>\n<p style=\"text-align: justify;\"><span style=\"font-size: 12pt;\"><span style=\"text-decoration: underline;\"><strong>Pricing<\/strong><\/span>: <em><strong>Free<\/strong><\/em><\/span><\/p>\n\n<h2>5. Base CRM<\/h2>\n<p style=\"text-align: justify;\"><img decoding=\"async\" class=\"aligncenter wp-image-4085 size-full\" title=\"Base CRM\" src=\"https:\/\/www.revechat.com\/wp-content\/uploads\/2017\/09\/Base-CRM-e1504788641674.jpg\" alt=\"Base CRM\" width=\"600\" height=\"279\" \/><\/p>\n<p style=\"text-align: justify;\"><span style=\"font-size: 12pt;\">It lets you work in all-in-one sales platform and building the best potential sales list for your team with add-ons. It lets you funnel leads from your website, a spreadsheet or even a marketing automation platform. It will also teach you which lead sources performs best in terms of sales conversions.<\/span><\/p>\n<p style=\"text-align: justify;\"><span style=\"text-decoration: underline; font-size: 12pt;\"><strong>Main Features<\/strong><\/span><\/p>\n\n<ul style=\"text-align: justify;\">\n \t<li><span style=\"font-size: 12pt;\">Tracking Leads.<\/span><\/li>\n \t<li><span style=\"font-size: 12pt;\">Sales Management including Mobile Sales.<\/span><\/li>\n \t<li><span style=\"font-size: 12pt;\">Logs the sales activity automatically.<\/span><\/li>\n \t<li><span style=\"font-size: 12pt;\">Sales reporting &amp; forecasting.<\/span><\/li>\n \t<li><span style=\"font-size: 12pt;\">Customer Management.<\/span><\/li>\n<\/ul>\n<p style=\"text-align: justify;\"><span style=\"font-size: 12pt;\"><span style=\"text-decoration: underline;\"><strong>Pricing<\/strong><\/span>: Starts from $45 per month.<\/span><\/p>\n\n<h2>6. Infusionsoft<\/h2>\n<p style=\"text-align: justify;\"><img decoding=\"async\" class=\"aligncenter wp-image-4086 size-full\" title=\"Infusionsoft CRM\" src=\"https:\/\/www.revechat.com\/wp-content\/uploads\/2017\/09\/Infusionsoft-e1504788798380.jpg\" alt=\"Infusionsoft CRM\" width=\"600\" height=\"288\" \/><\/p>\n<p style=\"text-align: justify;\"><span style=\"font-size: 12pt;\">Infusionsoft has been made keeping small businesses and startups in mind. The tools which are included in this software helps you in generating new leads, conversions and automating a lot of tedious tasks and processes. It lets you know the important details about every customer, right from their last purchase to their conversation with you. Using this tool, you can impress your customers with exception service and personalized messages.<\/span><\/p>\n<p style=\"text-align: justify;\"><span style=\"text-decoration: underline; font-size: 12pt;\"><strong>Main Features<\/strong><\/span><\/p>\n\n<ul style=\"text-align: justify;\">\n \t<li><span style=\"font-size: 12pt;\">Import the contacts hat come to your business<\/span><\/li>\n \t<li><span style=\"font-size: 12pt;\">Collect data about their behavior patterns, score on the basis of marketing interactions and prioritize the leads as hottest and ready to buy.<\/span><\/li>\n \t<li><span style=\"font-size: 12pt;\">Track and follow-up messages based on customer profiles.<\/span><\/li>\n<\/ul>\n<p style=\"text-align: justify;\"><span style=\"font-size: 12pt;\"><span style=\"text-decoration: underline;\"><strong>Pricing<\/strong><\/span>: Starts from $199 per month.<\/span><\/p>\n\n<h2>7. Nimble<\/h2>\n<p style=\"text-align: justify;\"><span style=\"font-size: 12pt;\">This tool can automatically create and update contact details to save your time with more accuracy. It automatically updates itself with relevant prospect and customer information from sources. It can collect all the information from where they work to where they went for school.<\/span><\/p>\n<p style=\"text-align: justify;\"><span style=\"text-decoration: underline; font-size: 12pt;\"><strong>Main Features<\/strong><\/span><\/p>\n\n<ul style=\"text-align: justify;\">\n \t<li><span style=\"font-size: 12pt;\">Sales &amp; Marketing Automation<\/span><\/li>\n \t<li><span style=\"font-size: 12pt;\">Deal Pipeline and Reporting<\/span><\/li>\n \t<li><span style=\"font-size: 12pt;\">E-mail Tracking and Analytics<\/span><\/li>\n \t<li><span style=\"font-size: 12pt;\">Android and iPhone App<\/span><\/li>\n<\/ul>\n<p style=\"text-align: justify;\"><span style=\"font-size: 12pt;\"><span style=\"text-decoration: underline;\"><strong>Pricing<\/strong><\/span>: Starts from $25 per month.<\/span><\/p>\n\n<h2>8. Freshsales<\/h2>\n<img decoding=\"async\" class=\"aligncenter wp-image-4087 size-full\" title=\"Freshsales CRM\" src=\"https:\/\/www.revechat.com\/wp-content\/uploads\/2017\/09\/Freshsales-e1504788992967.jpg\" alt=\"Freshsales CRM\" width=\"600\" height=\"314\" \/>\n<p style=\"text-align: justify;\"><span style=\"font-size: 12pt;\">It has a built-in phone and can make and receive calls, minus the data entry! It is the CRM for high-velocity sales teams.<\/span><\/p>\n<p style=\"text-align: justify;\"><span style=\"text-decoration: underline;\"><strong><span style=\"font-size: 12pt;\">Main Features<\/span><\/strong><\/span><\/p>\n\n<ul style=\"text-align: justify;\">\n \t<li><span style=\"font-size: 12pt;\">360\u00b0 Customer view<\/span><\/li>\n \t<li><span style=\"font-size: 12pt;\">Lead scoring<\/span><\/li>\n \t<li><span style=\"font-size: 12pt;\">Auto profile enrichment<\/span><\/li>\n \t<li><span style=\"font-size: 12pt;\">Segment and organise your team<\/span><\/li>\n \t<li><span style=\"font-size: 12pt;\">Appointments, tasks, and notes<\/span><\/li>\n<\/ul>\n<p style=\"text-align: justify;\"><span style=\"font-size: 12pt;\"><span style=\"text-decoration: underline;\"><strong>Pricing<\/strong><\/span>: Starts from $15 per month and features a <em><strong>FREE plan<\/strong><\/em> too.<\/span><\/p>\n\n<h2 style=\"text-align: justify;\">9. Agile CRM<\/h2>\n<p style=\"text-align: justify;\"><span style=\"font-size: 12pt;\">It is one of the best CRM software available to small businesses. It helps their clients communicate with customers with unmatched kindness, courteousness, and care for each one of them individually.<\/span><\/p>\n<p style=\"text-align: justify;\"><span style=\"text-decoration: underline;\"><strong><span style=\"font-size: 12pt;\">Main Features<\/span><\/strong><\/span><\/p>\n\n<ul style=\"text-align: justify;\">\n \t<li><span style=\"font-size: 12pt;\">Mail Automation<\/span><\/li>\n \t<li><span style=\"font-size: 12pt;\">Customer Details Gathering<\/span><\/li>\n<\/ul>\n<p style=\"text-align: justify;\"><span style=\"font-size: 12pt;\"><span style=\"text-decoration: underline;\"><strong>Pricing<\/strong><\/span>: Starts from $9.99 per month and features a <em><strong>FREE plan<\/strong><\/em> too.<\/span><\/p>\n\n<h3 style=\"text-align: justify;\">Conclusion<\/h3>\n<p style=\"text-align: justify;\"><span style=\"font-size: 12pt;\">A CRM is not a luxury to your business, it is a necessity. If you think that I\u2019ve missed out on any CRM which stands a chance in this list, please let me know in comments.<\/span><\/p>\n<p style=\"text-align: justify; display: none;\"><img decoding=\"async\" class=\"aligncenter wp-image-4110 size-full\" title=\"10 Best CRM Tools for Small and Medium Businesses\" src=\"https:\/\/www.revechat.com\/wp-content\/uploads\/2017\/09\/10-Best-CRM-Tools-for-Small-and-Medium-Businesses-Pinterest.png\" alt=\"10 Best CRM Tools for Small and Medium Businesses\" width=\"735\" height=\"1102\" srcset=\"https:\/\/www.revechat.com\/wp-content\/uploads\/2017\/09\/10-Best-CRM-Tools-for-Small-and-Medium-Businesses-Pinterest.png 735w, https:\/\/www.revechat.com\/wp-content\/uploads\/2017\/09\/10-Best-CRM-Tools-for-Small-and-Medium-Businesses-Pinterest-200x300.png 200w, https:\/\/www.revechat.com\/wp-content\/uploads\/2017\/09\/10-Best-CRM-Tools-for-Small-and-Medium-Businesses-Pinterest-683x1024.png 683w, https:\/\/www.revechat.com\/wp-content\/uploads\/2017\/09\/10-Best-CRM-Tools-for-Small-and-Medium-Businesses-Pinterest-300x450.png 300w\" sizes=\"(max-width: 735px) 100vw, 735px\" \/><\/p>","protected":false},"excerpt":{"rendered":"<p>According to a research by Salesforce,\u00a0a CRM can help in improving a Customer Retention by as much as 27%. But not every business is using CRM. Most of the small businesses still rely on keeping their customers database on excel sheets. A CRM gathers information &amp; records into a single database, which can be easily [&hellip;]<\/p>\n","protected":false},"author":14,"featured_media":252157,"comment_status":"open","ping_status":"open","sticky":false,"template":"","format":"standard","meta":{"_acf_changed":false,"footnotes":""},"categories":[13,57],"tags":[],"class_list":["post-4074","post","type-post","status-publish","format-standard","has-post-thumbnail","hentry","category-customer-service","category-customer-experience"],"acf":[],"_links":{"self":[{"href":"https:\/\/www.revechat.com\/wp-json\/wp\/v2\/posts\/4074","targetHints":{"allow":["GET"]}}],"collection":[{"href":"https:\/\/www.revechat.com\/wp-json\/wp\/v2\/posts"}],"about":[{"href":"https:\/\/www.revechat.com\/wp-json\/wp\/v2\/types\/post"}],"author":[{"embeddable":true,"href":"https:\/\/www.revechat.com\/wp-json\/wp\/v2\/users\/14"}],"replies":[{"embeddable":true,"href":"https:\/\/www.revechat.com\/wp-json\/wp\/v2\/comments?post=4074"}],"version-history":[{"count":11,"href":"https:\/\/www.revechat.com\/wp-json\/wp\/v2\/posts\/4074\/revisions"}],"predecessor-version":[{"id":283407,"href":"https:\/\/www.revechat.com\/wp-json\/wp\/v2\/posts\/4074\/revisions\/283407"}],"wp:featuredmedia":[{"embeddable":true,"href":"https:\/\/www.revechat.com\/wp-json\/wp\/v2\/media\/252157"}],"wp:attachment":[{"href":"https:\/\/www.revechat.com\/wp-json\/wp\/v2\/media?parent=4074"}],"wp:term":[{"taxonomy":"category","embeddable":true,"href":"https:\/\/www.revechat.com\/wp-json\/wp\/v2\/categories?post=4074"},{"taxonomy":"post_tag","embeddable":true,"href":"https:\/\/www.revechat.com\/wp-json\/wp\/v2\/tags?post=4074"}],"curies":[{"name":"wp","href":"https:\/\/api.w.org\/{rel}","templated":true}]}}